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Six Graphic Design Lessons for Aesthetically-Challenged Desktop Publishers
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Having access to desktop publishing software doesn't automatically make one a graphic designer. Desktop software is just a tool. It can't teach you graphic design. But don't fret! The six graphic design lessons in this special report will help you create professional designs.

Excerpt - The Six Lessons:
Plan before you design.
Using contrast to make the design eye-catching and the page easy to navigate.
Selecting appropriate typefaces and using professional typography.
Using appropriate alignment systems.
Using illustrations and graphics to reinforce the document message.
Using the traditional step-by-step design procedure.

What you must know about writing Web site advertising copy and print ads that sell
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Prospects are only interested in three things, me, myself, and I. In order for your advertising copy to sell, you must avoid writing bragging copy and learn to write customer-benefit copy.

This Special Report includes:
Advice on using the most important word in copywriting
Copywriting rules that are carved in stone
Things you should never do when writing copy
Basics of advertising copywriting

Stop Staring into Space: Here are Eleven Easy Ways to Generate Ideas for Graphic Designs
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You desperately need an idea for a graphic design. You can hear the clock ticking as you break out in hives and stare feverishly at the blank computer screen. Good news! This report will give you eleven proven ways to break the ice and generate ideas for graphic designs. You'll drool over the "Killer Brainstorming Idea Generator" It's a hoot!


These reports were written by Marvin Jacobs CFSP, president of Ameritype, a Cleveland corporation specializing in web site design and promotion, graphic design, and desktop publishing. Mr. Jacobs is also the president of Words and Pictures Publishing and the co-author with Linda Studer, of Graphic Design for 21st Century Desktop Publishers.


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